Custer Inc. Completes Major Expansion with Second Grand Rapids Office

By  October 30, 2017

Custer Inc. announced today the opening of our second Grand Rapids office at 320 Hall St. SW.

The renovated 55,000 square-foot Custer expansion offers a new home for Custer’s audio visual (AV) technology department and an R&D Lab for the AV technology team, as well as 45,000 square feet of warehouse space for Custer’s operations and distributions teams. The office features multiple conference and collaborative settings, private offices and workstations, and a work café. Custer also made updates to the surrounding landscape and parking lots.

“320 Hall demonstrates Custer’s continued growth and supports the expansion of our growing technology department and custom design services,” said Scott Custer, Vice President of New Ventures and Investments at Custer. “We have been working hard all year adding finishing touches to the building and we are excited to share the new space with our employees, clients and the community. We want to thank our customers, employees, partners, and vendors who have all made our expansion possible.”

Custer’s technology capabilities include video and audio conferencing, room scheduling, space utilization and analysis, interactive displays and whiteboards, content sharing, video walls, interactive signage, and more. Custer is the only furniture dealer in West Michigan to provide workplace technology, unified communications, and AV integration for the workplace.

“At Custer, we make sure our clients across all industries have access to the latest workplace technology that supports collaboration and productivity,” said Trent Gooding, Vice President of Technology at Custer. “The new office will allow us to serve even more clients, expand our technology offerings and bring our technology team together in a collaborative space.”

Custer’s headquarters at 217 Grandville Ave. will continue to house our design, sales and administration teams.

See this story in the Grand Rapids Business Journal and Rapid Growth Media, and see photos of the Custer expansion below.

For over 36 years, Custer has created workspaces that empower people to do their best work. Learn more about Custer’s design and technology services at

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